UserShaker x Rubika: a new educational partnership

9 Oct, 2026

UserShaker is pleased to announce a new educational partnership with ISD Rubika Valenciennes, officially launched at VivaTech 2026.

For nearly 40 years, ISD Rubika has been training designers to work closely with the realities of the industrial world, particularly in the automotive, medical and electronics sectors. Through this collaboration, students will be able to integrate UserShaker into their projects and explore new ways of formalizing and sharing user experience.

UserShaker supporting student projects

As part of this partnership, ISD Rubika students will receive full access to the UserShaker platform, along with dedicated educational support.

They will be able to use UserShaker to conduct insight-gathering sessions, map usage, structure their observations and produce deliverables that can be directly integrated into industrial projects carried out by Rubika and its partners.

The objective is to help students better formalize their research and make it easier to share their work with the different teams involved in product development.

« Rubika already knows how to train designers who are ready to work in industrial environments. What we bring is a common language between designers and the teams who will build the product: a way to express the intended user experience. »

Guillaume Becourt, CEO and Co-founder of UserShaker

Julien Dacmine from Rubika also highlights the importance of this interdisciplinary collaboration:

« In industry, designers never work alone when developing products and solutions for the market. Interdisciplinary dialogue is essential, and user experience must be at the heart of their collaboration with the other stakeholders within the company. »

A partnership signed at VivaTech 2026

The partnership between UserShaker and ISD Rubika was officially signed at VivaTech 2026.

This collaboration was made possible in part thanks to the support of the Métropole Européenne de Lille (MEL), the Hauts-de-France Region, EuraTechnologies and French Tech Lille.

This new partnership will give Rubika students the opportunity to experience UserShaker directly as part of their education and industrial projects.

UserShaker is a user testing platform that helps teams gather real user feedback, identify usability issues, and improve the overall user experience. Let’s get started right now!